AI Skills for Brand Strategist

Applies Anthropic's official brand colors and typography to any sort of artifact that may benefit from having Anthropic's look-and-feel. Use it when brand colors or style guidelines, visual formatting, or company design standards apply.

This skill should be used when the user asks to "analyze competitors", "assess competitive landscape", "identify differentiation", "evaluate market positioning", "apply Porter's Five Forces", or requests competitive strategy analysis.

When the user wants to edit, review, or improve existing marketing copy. Also use when the user mentions 'edit this copy,' 'review my copy,' 'copy feedback,' 'proofread,' 'polish this,' 'make this better,' or 'copy sweep.' This skill provides a systematic approach to editing marketing copy throug...

When the user wants to plan, evaluate, or build a free tool for marketing purposes — lead generation, SEO value, or brand awareness. Also use when the user mentions "engineering as marketing," "free tool," "marketing tool," "calculator," "generator," "interactive tool," "lead gen tool," "build a ...

When the user wants to plan a content strategy, decide what content to create, or figure out what topics to cover. Also use when the user mentions "content strategy," "what should I write about," "content ideas," "blog strategy," "topic clusters," or "content planning." For writing individual pie...

When the user wants to plan a product launch, feature announcement, or release strategy. Also use when the user mentions 'launch,' 'Product Hunt,' 'feature release,' 'announcement,' 'go-to-market,' 'beta launch,' 'early access,' 'waitlist,' or 'product update.' This skill covers phased launches, ...

When the user wants to apply psychological principles, mental models, or behavioral science to marketing. Also use when the user mentions 'psychology,' 'mental models,' 'cognitive bias,' 'persuasion,' 'behavioral science,' 'why people buy,' 'decision-making,' or 'consumer behavior.' This skill pr...

Create SEO-optimized marketing content with consistent brand voice. Includes brand voice analyzer, SEO optimizer, content frameworks, and social media templates. Use when writing blog posts, creating social media content, analyzing brand voice, optimizing SEO, planning content calendars, or when ...

Generate kinetic typography animations for expressive agent-to-human communication. Use when you want to communicate with visual flair - animated text for announcements, alerts, greetings, dramatic reveals, or any message that deserves more than plain text. Outputs shareable URLs or can display i...

Generate, remix, and edit images using fal.ai's AI models. Supports text-to-image generation, image-to-image remixing, and targeted inpainting/editing.

General guide for creating definition documents. Use when you need to define WHAT something IS - concepts, entities, systems, or domains. Routes to specialized sub-skills for specific definition types (business, features, code, marketing, branding, tools).

Generate diverse, engaging ad prompts for any product or brand across 20+ creative styles and 10 categories. Use when user needs advertisement concepts, marketing prompts, or creative marketing content generation.

Generate Instagram marketing content from product URLs. Extract product information and create engaging Instagram posts with image suggestions, captions, and hashtags optimized for engagement. Use when user provides a product URL from e-commerce sites like Amazon, Shopify, Taobao, etc. and wants ...

When the user wants to plan, evaluate, or build a free tool for marketing purposes — lead generation, SEO value, or brand awareness. Also use when the user mentions "engineering as marketing," "free tool," "marketing tool," "calculator," "generator," "interactive tool," "lead gen tool," "build a ...

When the user wants to plan a product launch, feature announcement, or release strategy. Also use when the user mentions 'launch,' 'Product Hunt,' 'feature release,' 'announcement,' 'go-to-market,' 'beta launch,' 'early access,' 'waitlist,' or 'product update.' This skill covers phased launches, ...

When the user wants to apply psychological principles, mental models, or behavioral science to marketing. Also use when the user mentions 'psychology,' 'mental models,' 'cognitive bias,' 'persuasion,' 'behavioral science,' 'why people buy,' 'decision-making,' or 'consumer behavior.' This skill pr...

When the user wants to create, optimize, or analyze a referral program, affiliate program, or word-of-mouth strategy. Also use when the user mentions 'referral,' 'affiliate,' 'ambassador,' 'word of mouth,' 'viral loop,' 'refer a friend,' or 'partner program.' This skill covers program design, inc...

Build a complete brand identity for a solopreneur business from scratch or refresh an existing one. Covers brand personality, voice and tone, visual identity system (colors, typography, logo direction, imagery style), tagline crafting, and a brand guidelines document. Use when creating a new bran...

Build, fill, stress-test, and iterate on a Business Model Canvas for a solopreneur. Use when designing or redesigning how a business creates, delivers, and captures value — covering all nine BMC blocks plus solopreneur-specific adaptations like the "Time & Energy" block and unit economics validat...

Perform a deep competitive analysis for a solopreneur business. Use when mapping competitors in detail, finding exploitable gaps, understanding competitor strategy, benchmarking your own offering, or deciding how to position against the field. Goes deeper than the broad landscape mapping in marke...